Apps that are white-label are apps for messaging. They are created by one company and is used by a different company. One firm developed private label applications and sold the apps to a different company after the request for modification and personalization was granted. After modification and customizing the app was rebranded to be the purchaser's product. The apps that are customized are those that are specifically designed for users. Typically. The apps meet the specific needs of the company. The app that is custom-designed lets the company personalize the process of development.Are you s