Business impact from social media in both ways positively and negatively. Either you are running a startup or a small business, social media is one of the most significant tools for business marketing. Social Media Marketing Company in Noida should be a part of your business marketing team. It is the biggest source of branding, lead generation, and marketing. Thus, while taking care of the competitive phase, businesses should leverage the popularity of social media platforms. Social media platform allows its users to connect with their customers, boost brand awareness, and increase leads effectively. Globally, 3 billion people are using social media, so it is not to be considered as the passing trend.